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FOR IMMEDIATE RELEASE
March 3, 2008
CONTACT:
Dante Lee
dante@leemossmedia.com
614-595-6063
WILL MOSS TO SPEAK AT SOCIAL MEDIA MARKETING SUMMIT IN SAN FRANCISCO
Columbus,
OH - Will Moss, an African American technology expert
and social networking guru, is among several key speakers to address
the Social Media Marketing Summit in San Francisco on October
1-2, 2008. The conference, which will be held downtown at the
Moscone Center, brings the exciting world of social media into
focus for marketing professionals.
Attendees
will include brand managers, merchants, interactive agencies,
bloggers and other industry professionals. The event is designed
to educate them about the latest technology and opportunities
in social media, how to deal with the threats, and how to measure
success.
Moss, who
is best known as the founder and developer of HBCUconnect.com
- the first ever social network for African Americans, will sit
on a panel entitled Segmentation and Diversity. Along with two
other panelists - Chris Saad, CEO of DataPortability.org and Ian
Swanson, CEO of Sometrics - he will discuss how marketers can
reach very specific groups of users via behavioral targeting,
niche social sites, campaigns at specific demographics, hyper
targeting, etc.
Others speakers
include the VP of social media strategies at Wells Fargo, the
senior manager of social media at Best Buy, a Senior VP from Comscore,
the director of marketing at Yamaha, the director of business
development at Ticketmaster, and the manager of social media at
Cisco.
For more details
about the conference, visit:
http://www.mthink.com/sm
About Will Moss
In 1999, Will Moss founded HBCUconnect.com - the first social
network for African Americans. To date, it's the largest online
destination for Black college students and alumni with a reach
of approximately 1.2 million visitors each month. Most recently,
he has built a white label social networking platform called Connect
Platform (www.connectplatform.com). The service targets Black
entrepreneurs, organizations, and businesses to help them create
their very own revenue-generating social networks.
He has also
been tapped to do social networks for TV One, Real Men Cook, October
Gallery, Janet Jackson, Patti Labelle, Juanita Bynum, "Pepa"
from Salt-N-Pepa, and other bigger brands.
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